Monthly Archives: January 2012

10 most popular FAQ’s about e-Mail Marketing

January 25, 2012
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10 most popular FAQ’s about e-Mail Marketing

Why should I not send e-Mail Marketing out from my e-Mail address? There are several reasons why you should not send your e-Mail Marketing via Outlook. The obvious ones include saving time, detailed delivery reporting, personalisation etc.. But the most important reason is often overlooked, every time you send out groups (15 or more)...

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Top tips for starting a business

January 19, 2012
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Top tips for starting a business

With youth unemployment at record highs, one way for young people to get a job is to start their own business. Instead of waiting for someone else to hire you, why not set up a company and employ yourself? But how do you launch a business during an economic downturn? Peter Day, presenter of...

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Hopes raised that the “end of DM” is not yet nigh

January 17, 2012
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Hopes raised that the “end of DM” is not yet nigh

Hopes have been raised that European lawmakers will rethink amendments to data protection regulation that has been described as the “end of direct mail” after it emerged that a number of influential bodies within the European Commission are believed to have rejected proposals. A leaked document detailing amendments to the European Commission’s data protection...

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Retailers must kick the discount habit

January 12, 2012
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Retailers must kick the discount habit

It will be a brutal year on the British high street. Brands including La Senza, D2 Jeans and Past Times have already filed for administration and others, including Thorntons, Game and French Connection, have announced profit warnings. According to insolvency expert Company Watch, several major high street casualties are likely in 2012. By applying...

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